Job posting for a CONSERVATION DISTRICT PUBLIC RELATIONS SPECIALIST (Soil & Water)

DISTINGUISHING FEATURES OF THE CLASS: This position is responsible for performing public relations duties and supervising the dissemination of information in a Soil and Water Conservation District. The work involves responsibility for editing and preparing written material for publications. The work requires imagination and a demonstrated flair for writing and visual presentation of informational materials. The incumbent receives general direction from the District Manager with leeway provided for the use of independent judgment; does related work as required.

TYPICAL WORK ACTIVITIES: (Illustrative only)
• Prepares written communications for public relations publications and press releases;
• Writes, composes, lay-out and arranges for publication of SWCD newsletters, news releases and other publications; in addition to organizing the mailings;
• Collaborates with community groups and school districts; support groups to plan workshops and special events in relation to conservation issues;
• Writes news releases and take photographs for all local newspapers/TV/radio for media coverage of District programs;
• Vigorously publicizes conservation achievements including performances, exhibitions, displays, dedications and recognitions;
• Develops, reviews and edits materials for District website and Social Media;
• Develops ways to bring conservation into the Wayne County school programs and bridges the education to co-curricular involvement in Envirothon programs.

FULL PERFORMANCE, KNOWLEDGES, SKILLS, ABILITIES AND PERSONAL CHARACTERISTICS: Good knowledge of Microsoft Office, Adobe Acrobat or other document creation/software communication programs; Good knowledge of publicity principles and methods; good knowledge if various photography and computer programs used in publishing; good knowledge of the organization, objectives and content of the Soil & Water Conservation District program; good knowledge of organizations and publications interested in the needs of community conservation; strong interpersonal and verbal communication skills including the ability to communicate to people in a concise and clear manner; ability to write, evaluate and edit the content, structure, grammar and format of a range of written material; ability to establish and maintain good working relationships with members of the press, television, radio and other publicity media; ability to get along well with others; initiative and resourcefulness; physical condition commensurate with the demands of the position.

MINIMUM QUALIFICATIONS: Valid NYS Drivers License; and either:

1. Graduation from a regionally accredited college or university or one accredited by the New York State Board of Regents to grant degrees with an Associate’s Degree in English, Journalism, Communications, Public Relations, Marketing or a related field and one (1) year of satisfactory experience in journalism, communications, public relations or marketing; or

2. Graduation from high school or possession of an equivalency diploma and three (3) years of experience as detailed in (1) above. Approved and adopted 11/25/15

DOWNLOADABLE DOCUMENTS (right click to download) Documents open in the same window.

• Legal Notice

• Conservation District Public Relations Job Posting

• Conservation District Public Relations Specialist exam 2023

• Civil Service Exam Application

The U.S. is confronting an outbreak of a novel coronavirus that causes serious respiratory disease and may be deadly for older people and those with weakened immune systems. The World Health Organization is now calling the outbreak a global pandemic because it is affecting countries all over the world. People and organizations can still fight coronavirus by taking steps to prevent transmission of the disease, the whole point of widespread cancellation of events is to create “social distancing” to lower the infection rate and prevent health care systems from being overwhelmed. New York State Department of Health also has a Coronavirus Website with English and Spanish posters for preventing coronavirus infection (https:/health.ny.gov/diseases/communicable/coronavirus/).

The U.S. Centers for Disease Control and prevention (CDC) provides clear guidance about preventing infection in both English and Spanish. They also provide a number of printable factsheets and posters in English and Spanish suitable for use in the workplace. (Download at: https://www.cdc.gov/coronavirus/2019-ncov/communication/factsheets.html)

Employer Actions Steps

Your farm workforce is not immune to coronavirus, please begin taking steps to protect yourself and your employees.

1. Talk with your employees about coronavirus, how it spreads, and how to prevent getting infected.
2. Print the CDC factsheets and posters, post in your workplace and employee housing facilities.
3. Provide guidance to help employees clean and disinfect employer-provided housing. Follow up with employees and manage the process to be sure that this happens. Set up a regular weekly and daily schedule for cleaning.
   • CDC guidance for cleaning homes: https://www.cdc.gov/coronavirus/2019-ncov/community/home/cleaning-disinfection.html
4. Clean and disinfect your workplace. The employee breakroom and bathroom are great places for virus to be transmitted. Clean and disinfect any areas where employees congregate or routinely touch items such as doorknobs and computer keyboards. Set up daily and weekly cleaning schedules.
5. Provide cleaning supplies such as cleaning solutions, buckets, mops, brushes, etc for cleaning at work and for those living in employer-provided housing. (CDC list of approved antimicrobial cleaning products: https://www.epa.gov/sites/production/files/2020-03/documents/sars-cov-2-list_03-03-2020.pdf)
6. Review your sick leave policy. The first advice for people who are sick is to stay home except to get medical care. Do you provide paid sick leave for your employees? If you do not, will employees feel financially obligated to come to work even if they are sick?
7. Communicate with employees that they should stay home if they are sick. Employees sometimes come to work believing they will face punishment or firing if they miss work. Be sure your employees understand that their health and that of their co-workers’ comes first. Communicate and make a plan to cover for sick employees. CDC provides posters in English and Spanish covering symptoms of novel coronavirus.
8. Prepare your disaster contingency plan. What will you do if 50% of your employees become sick and unable to work? Are there neighboring farms who might be able to share resources in an emergency? Who will manage for a few weeks if you or another key manager are unable to leave your house or are hospitalized?
   • Cornell provides the Extension Disaster Education Network (EDEN) to provide community education resources across the entire disaster cycle of preparedness, response, and recovery.
   • Penn State also provides farm disaster preparedness resources.

At minimum, share the guidelines below from New York state with your employees and family.

New York State Department of Health Prevention Tips

While there is currently no vaccine to prevent this virus, these simple steps can help stop the spread of this and other respiratory viruses:

• Wash your hands often with soap and water for at least 20 seconds. If soap and water are not available, use an alcohol-based hand sanitizer.
• Avoid touching your eyes, nose and mouth with unwashed hands.
• Avoid close contact with people who are sick.
• Stay home when you are sick.
• Cover your cough or sneeze with a tissue, then throw the tissue in the trash.
• Clean and disinfect frequently touched objects and surfaces.

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By Richard Stup, Cornell University. Permission granted to repost, quote, and reprint with author attribution.
The post Novel Coronavirus Prevention & Control for Farms appeared first in The Ag Workforce Journal